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Why The Feldenkrais Store?

I initially started my recording business back in the 80's when I was in college - I called it Realities Incorporated. I wanted to attend workshops and seminars on NLP and Ericksonian Hypnosis, but as a college student, paying the tuition was a challenge. Recording gave me a way to attend.

Since I had a nearly life-long fascination and talent with audio recording, I decided to offer my services to record and sell tapes from the workshops and seminars to pay for my tuition. My services were readily accepted. By this means, I got to learn from some great talents of that decade - Virginia Satir, Richard Bandler, John Grinder, Steve Gilligan, Robert Dilts, and Steve and Connirae Andreas.

In the late 80's, and off and on through the 90's, I worked for NLP Comprehensive in a number of capacities - I designed and managed their catalogs and brochures, developed audio products, managed their product line, and developed and managed their first ecommerce website.

I was also developing my own product line and managing my own business - recording conferences and workshops. During that time, I published a few titles on Living Metaphors, Ericksonian Hypnosis and NLP. In the late 90's, my interest in the Feldenkrais Method® began to develop and I started publishing titles by Jack Heggie.

Once I got into the Feldenkrais Professional Training at Feldenkrais Resources in Berkeley, California, I knew this is what I wanted to do with my life. I started phasing out the NLP and Hypnosis programs and adding Feldenkrais Method programs.

Since then I have committed all my talent, interest and passion to the Feldenkrais Method. The Method changed my life in ways that I could not have anticipated and in ways that NLP and Hypnosis did not. I am forever grateful and committed to sharing the Feldenkrais Method with the world.

 
 

Read Al's story about how he got into the Feldenkrais Method

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